Associate Director, Marketing Analytics

University of Notre Dame

Notre Dame, Indiana, Associate Director, Marketing Analytics University of Notre Dame The University of Notre Dame ( ) is accepting applications for a Associate Director, Marketing Analytics . Applications will be accepted until 06/18/2024. University of Notre Dame du Lac seeks a Associate Director of Marketing Analytics in Notre Dame, IN. Duties: – Apply Data-Driven Measurement Techniques to Deeply Understand Audience Collect, integrate and analyze unstructured and structured data about prospective student wants, needs, context, behavior and motivations. Use data-driven analytics to derive insight from this data and apply these insights to enable fact-based decision making and actions. – 40% – Lead Performance Assessment of Marketing and Communications Campaigns Develop IntegratedMarketing Campaign Performance Dashboard that generates actionable recommendations to focus marketing spend, discover root causes for performance disparities from plan, and drive change for improvement. Develop and deliver standard cadence of reports and analysis to key internal audiences. – 30% – Apply Social Media Listening & Findings Deeply analyze social media interactions to uncover insight, and connect those insights to people and processes to improve the way Mendoza engages with stakeholders, including input on content. Implement ongoing social intelligence including gathering constituency insights, influencer identification, and analytics, including sentiment analysis. Monitor, analyze and respond to social public online conversations to meet objectives of Mendoza. – 15% – Deploy Market Research Tools and Techniques Execute quantitative and qualitative research to monitor Mendoza College of Business brand identity and reputation, and relative to alternative business schools inconsideration set. – 15% Minimum Qualifications: Requirements: Bachelors degree in Business, Computer Science, Mathematics or Statistics, or related field. This position also requires 3 years of experience with Google Analytics, Google Data Studio, Excel Pivot Tables, Analytic Tools, and Marketing Automation Tools. Full-time. Please apply at: . University of Notre Dame du Lac is an affirmative action/equal opportunity employer. Preferred Qualifications: ABOUT NOTRE DAME: The University of Notre Dame, founded in 1842 by Rev. Edward F. Sorin, C.S.C., of the Congregation of Holy Cross, is an independent, national Catholic university located in Notre Dame, Ind. For the fifth consecutive year, the University of Notre Dame has received Honor Roll distinctions as one of the top 10 higher education workplaces in the country in the Chronicle of Higher Education’s annual ‘Great Colleges to Work For’ survey…and we are proud of it! This appointment is contingent upon the successful completion of a background check. Applicants will be asked to identify all felony convictions and/or pending felony charges. Felony convictions do not automatically bar an individual from employment. Each case will be examined separately to determine the appropriateness of employment in the particular position. Failure to be forthcoming or dishonesty with respect to felony disclosures can result in the disqualification of a candidate. The full procedure can be viewed at Equal Opportunity Employment Statement The University of Notre Dame seeks to attract, develop, and retain the highest quality faculty, staff and administration. The University is an Equal Opportunity Employer, and is committed to building a culturally diverse workplace. We strongly encourage applications from female and minority candidates and those candidates attracted to a university with a Catholic identity. Moreover, Notre Dame prohibits discrimination against veterans or disabled qualified individuals, and requires affirmative action by covered contractors to employ and advance veterans and qualified individuals with disabilities in compliance with 41 CFR 60-741.5(a) and 41 CFR 60-300.5(a). APPLICATION PROCESS: Please apply online at to Job # S24979 . For additional information about working at the University of Notre Dame and various benefits available to employees, please visit . The University of Notre Dame supports the needs of dual career couples and has a Dual Career Assistance Program in place to assist relocating spouses and significant others with their job search. Copyright 2024 Inc. All rights reserved. Posted by the FREE value-added recruitment advertising agency jeid-3133c12857ff8c4b92252b3febf66a97